Newcomers to the app industry face a sizeable hurdle: how will their app gain an audience?
I wrote previously about how the motivations of creators differ from those of non-creators.
The conclusion: creators fear obscurity and are motivated by relevance – they want to see their creation used and appreciated by people. Confusing to others is the fact that money is secondary to product adoption to most creators.
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See how Mobile is disrupting your industry
02.25.2013
George
How long does it take for 30 Students to network, collaborate, engage in business development and pitch ideas in a small competition? Well 3 hours, approximately.
Last Monday, February 25th, Warply and ThinkBiz co-organized a Business Workshop consisting of networking and entrepreneurial games, involving 15 Greek University Undergraduates along with 15 Students from the Copenhagen Business School. The mission was to let the students exchange thoughts, discuss on business ideas and gain knowhow in Business Pitching, all in a 3-hour intense experience.
02.20.2013
John
Today is the first day of an exciting journey.
Whether you're a Warply employee, a client, a fan or just into mobile marketing, there's reason to celebrate. After 1 year of organic growth I'm excited to announce that Warply has raised $500.000 in seed investment.
02.04.2013
admin
Warply is pleased to announce its recent hire of Kartik Ram, who will join the company as director of sales for the United States and Asia and the appointment of Sixto Arias as an advisor.
01.30.2013
George
The Mobile Finance Masterclass was held on the 29th of January in London and Warply was there to present the results our mobile marketing approach has had with a real life case study in the credit card industry.
